Digital Marketer

Akhil Jose Puthur

Greetings!

I’m Akhil Jose, a seasoned Digital Marketing Professional with a diverse skill set that blends technical prowess with a strategic mindset. Armed with a Bachelor’s Degree in Computer Science & Engineering from Anna University, Chennai, India, and a Master’s in Digital Marketing from the University of Salford, Manchester, I bring over four years of rich experience spanning companies in both India and the United Kingdom.

ABOUT ME

In the dynamic realm of digital marketing, I have not only specialized in SEO, mastering on-page and off-page optimizations, but I’ve also delved into the intricacies of strategic link building. As a proficient freelancer, I’ve successfully navigated paid advertising landscapes on Google and various social media platforms, consistently optimizing campaigns for maximum impact.

Beyond the digital frontier, my expertise extends into website development using WordPress and adept management of web hosting complexities. My commitment to delivering engaging online experiences goes beyond technicalities – I’ve delved into the art of content creation, weaving compelling narratives, and designing visually striking social media posts with tools like Canva.

But that’s not the end of the story. My journey also encompasses significant experience in Business Development and Brand Strategy. I’ve played a pivotal role in shaping and executing strategies that drive business growth and enhance brand identity. Whether it’s identifying new market opportunities or developing comprehensive brand campaigns, my goal is always to align marketing efforts with broader business objectives.

Experience

Digital Marketing Strategist & Brand Management Analyst

January 2023 – Present (Freelance)

 

  • Successfully led and executed cross-channel marketing campaigns, including SEO, PPC, email marketing, and social media advertising, which generated, and exceeded ROI targets.
  • Collaborated effectively with cross-functional teams of freelancers, including design, content, and IT departments, to ensure seamless implementation of marketing strategies and campaigns.

Digital Marketing Executive & Content Strategist

eCOM PARTNER LTD, Manchester, UK

May 2022 – December 2022

 

  • Conduct keyword research and create content for both website and social media.
  • Creating and managing paid advertising campaigns, such as Google AdWords or Facebook Ads.
  • Regular checking, update, and maintenance of the website.

Digital Marketing Executive

FunnelStack Lab, India

June 2020 to Jul 2021

 

  • Identified and evaluated client websites for mobile performance and optimal search engine rankings.
  • Developed and launched multiple campaigns for Facebook advertisements that resulted in brand promotion.
  • Perform keyword research in coordination with client business objectives to optimize existing content and uncover new
    opportunities.

SEO Analyst

CodeAce IT Solutions LLP, India

September 2019 to March 2020

 

  • Research and analyze relevant keywords to identify the most effective keywords for driving traffic to the website. This includes analyzing search volumes and competition to create a list of targeted keywords.
  • Optimizing website content, including titles, meta descriptions, and header tags, to improve search engine rankings for targeted keywords. This includes ensuring that the content is high-quality, relevant, and up-to-date.

Digital Marketing Executive

Inselberg Hospitality Pvt. Ltd, India

May 2018 to July 2019

 

  • Creating campaigns that target the right audience, using the appropriate channels and messaging, and measuring the success of the campaigns.
  • Conducting market research to identify trends and opportunities, and to ensure that the company is up-to-date with the latest digital marketing techniques and technologies. Which includes analyzing data from various sources, including social media, web analytics, and industry reports.

SERVICES

Search Engine Optimization

I specialize in SEO strategies that elevate online visibility and drive organic traffic. With a keen eye for algorithmic nuances and a data-driven approach, I optimize websites to rank prominently in search engine results, ensuring a competitive edge in the digital landscape. 

Social Media Marketing

Mastering the art of social media marketing, I specialize in crafting compelling content and implementing strategic campaigns to elevate online presence. My skills encompass audience targeting, content optimization, and leveraging analytics to maximize impact in the dynamic landscape of social media marketing.

Google Ads

Proficient in crafting targeted Google Ads campaigns that drive results, I specialize in optimizing ad spend to maximize ROI. From strategic keyword selection to compelling ad copy, I leverage the power of Google Ads to boost online visibility and deliver measurable success for businesses.

Performance Marketing

I excel in performance marketing, leveraging data-driven strategies to optimize campaigns and drive measurable results. My proficiency lies in maximizing ROI through targeted advertising, meticulous analytics, and a keen understanding of audience behavior.

Web Analytics

 Proficient in leveraging web analytics tools to extract actionable insights, I specialize in interpreting data to optimize online strategies and enhance user experiences. My skills in web analytics enable data-driven decision-making, ensuring continual improvement and measurable success in the digital landscape.

Web Design

I specialize in web design using WordPress, combining creativity and functionality to craft visually stunning and user-friendly websites. With expertise in customizing themes, implementing plugins, and optimizing for performance, I bring a seamless and professional touch to every online presence I create.

Akhil Jose Puthur

My Skillset

I am driven by the belief that a holistic approach to digital marketing, coupled with strategic business insights, can truly elevate a brand. I look forward to bringing my unique blend of skills and experiences to collaborate on transforming your digital landscape.

4+

Years Of Experience

  • SEO Strategy & Implementation 96% 96%
  • On-Page & Off-Page Optimization 96% 96%
  • Strategic Link Building 95% 95%
  • Brand Strategy 95% 95%
  • Business Development 93% 93%
  • Google and Social Media Advertising 92% 92%
  • Website Development 92% 92%
  • Web Hosting Management 92% 92%
  • Content Creation & Copywriting 90% 90%
  • Social Media Post Designing 90% 90%

Education

University of Salford , Manchester, The United Kingdom

Master of Science in Digital Marketing

2021 September to 2022 September

PPG Institute of Technology

Bachelor of Engineering in Computer Science & Engineering

August 2014 to May 2018

Case Study 1

Centre For Tribal Medicine, Wayanad, India

I have had the privilege of being a driving force behind Centre For Tribal Medicine Wayanad, a revolutionary herbal treatment company that not only provided healing solutions for various illnesses and diseases but later the company started to sell products through different outlets.

From the inception of Centre For Tribal Medicine Wayanad, I played a pivotal role in sculpting its identity, developing a robust business plan, and setting a visionary strategy. The company’s core focus was herbal treatments, and one of our flagship products was a range of effective hair problem solutions. Our mission was clear: to provide innovative solutions to our customers and establish a strong online presence.

For the marketing of our herbal products, particularly the hair problem solutions, I conceptualized and executed a comprehensive strategy. At the forefront was the creation of impactful review-based videos. These videos, highlighting the effectiveness of our products, were strategically disseminated across various social media platforms. This approach not only engaged our audience but also built trust through authentic user testimonials. Complementing this, targeted paid advertising campaigns ensured our products reached the right audience, resulting in substantial sales growth and revenue.

The success of the Centre For Tribal Medicine Wayanad extended to the outlets that sell our products. For our treatment centers, we adopted a similar review-centric approach. By creating content that showcased real-life success stories and positive experiences, we not only increased foot traffic to our physical locations but also cultivated a positive online reputation. This strategy humanized our brand and fostered a strong connection with our audience.

Through meticulous planning, innovative strategies, and collaborative team leadership, Centre For Tribal Medicine Wayanad experienced exponential growth. Our digital marketing efforts led to a significant increase in sales, revenue, and brand recognition. The success story of Centre For Tribal Medicine Wayanad stands as a testament to the power of a well-crafted digital marketing plan.

Thank you for taking the time to explore my digital marketing journey with Centre For Tribal Medicine Wayanad. I invite you to connect with me as we embark on new challenges and accomplishments in the dynamic world of digital marketing.

Case Study 2

K C Food Products, Calicut, India

One of my notable endeavors was with a local food manufacturing startup called K C Foods. This venture presented a distinctive set of challenges, including a limited budget, a preference for minimal online presence, and the constraint of perishable products with a short shelf life.

Challenges Met with Strategic Innovation:

In the initial stages, the company aimed to keep a low profile in the digital sphere. However, recognizing the need for strategic innovation, I formulated a plan that aligned with the company’s budget constraints and market dynamics. As a small-scale food manufacturing unit, the key challenge was reaching a local audience effectively.

Navigating Limited Budgets and Perishable Products:

With a restricted budget and perishable products that had a short shelf life, traditional marketing approaches were not viable. Embracing the startup mindset, we adopted a daring strategy: providing products to sellers without any upfront payment. This not only mitigated the financial risk for the sellers but also created a sense of trust and loyalty. The limited budget was then allocated to deploy a team of five energetic delivery boys to canvass local sellers.

Building a Local Presence:

The canvassing strategy proved highly effective in the local market. By reaching out directly to sellers, we secured numerous orders within the first week. The decision to entrust the products to sellers without immediate payment became a key differentiator, fostering strong partnerships. The quality of our homemade products became a point of distinction, earning favor among consumers.

Digital Marketing Persona:

As a digital marketing professional, this experience exemplifies my ability to devise innovative strategies that consider unique business challenges. My proficiency lies in:
– Strategic Planning: Crafting tailored plans that align with the business’s vision, constraints, and market dynamics.
– Budget Optimization: Maximizing impact with minimal resources, ensuring a judicious allocation of budget for optimal results.
– Market Penetration: Effectively reaching and engaging local audiences through innovative canvassing strategies.
– Consumer Trust: Building trust through unconventional yet effective methods, establishing lasting connections with both sellers and consumers.

Results:

The initial success paved the way for exponential growth. The company received a surge in orders, eventually securing substantial contracts from larger distributors. This journey, from overcoming local challenges to establishing a solid presence, highlights my commitment to navigating unique obstacles and driving tangible results.

As I continue my journey in the digital marketing realm, I am excited about the prospect of bringing this level of strategic innovation to new challenges. Whether it’s optimizing budgets, devising unique market penetration strategies, or building trust with consumers, I am here to transform challenges into success stories.

Case Study 3

Owl Tattoos, Calicut, India

I played a pivotal role in transforming a local tattoo artist company into a thriving success story. From the inception of this creative venture, I have been the driving force behind its digital journey, overseeing everything from studio design to marketing strategy.

Designing a Vision

From the outset, my journey with the tattoo artist company involved envisioning the perfect studio. I scoured the internet for contemporary tattoo studio designs, drawing inspiration from platforms like Pinterest and YouTube. This not only influenced the physical layout but also laid the foundation for the brand’s online presence.

Crafting a Digital Presence

My role extended beyond physical design—I translated the essence of the tattoo artist’s craft into a digital space. This involved creating a captivating website that mirrored the studio’s vibe, as well as establishing and managing all social media handles. Recognizing the power of local searches, I prioritized and optimized their Google My Business profile, garnering positive reviews and enhancing their online visibility.

Strategic Marketing Initiatives

To propel this local business into the digital spotlight, I implemented a range of marketing strategies. Introducing referral programs and special offers for existing clients and students fostered a sense of community and loyalty. This, combined with a targeted Google My Business strategy, significantly increased the client base and brand recognition.

Diversification and Growth

As the tattoo artist company flourished, I spearheaded its expansion into piercing and photography services. By strategically leveraging our existing client base and online presence, these new ventures attracted a fresh wave of customers, contributing to the company’s continued success.

Digital Marketing Expertise

My expertise in digital marketing encompasses:
– Studio Design Ideation: Translating contemporary designs into a physical space.
– Website Development: Crafting visually appealing and user-friendly websites.
– Social Media Management: Establishing and maintaining a vibrant online presence.
– Local SEO Strategy: Optimizing Google My Business for maximum visibility.
– Marketing Campaigns: Introducing referral programs and special offers for client engagement.

Embark on a digital journey with me as we navigate the dynamic landscape of marketing for creative industries. From designing physical spaces to crafting compelling online narratives, I am here to bring your brand to new heights.

 

Happy Clients

I always like to refer to Mr. Akhil Jose as nothing less than an ‘asset’ for any company that needs a person who hits the ground running. He is matchlessly adaptive and has a great sense of delivering the required. He has never ditched anything challenging. We always recommend him to anyone who appreciates his talent and attitude.

Anshine Thomas

CEO & Director, Inselberg Hospitality Pvt Ltd

It has been an absolute pleasure working with Mr. Akhil Jose as our Business Developer and Marketing Strategist. He seamlessly fused business acumen with marketing brilliance, steering our food manufacturing company toward unprecedented growth.

A true visionary in the realm of business development and marketing, Akhil brings not only expertise but also a passion for cultivating meaningful connections. Their collaborative approach, coupled with a keen understanding of industry dynamics, has positioned our company as a leader in the local food manufacturing sector.

AThul k Hari

Founder - K C Food Products

It has been an absolute pleasure working alongside Mr Akhil Jose in our collaborative efforts as freelance digital marketers. He possesses an exceptional understanding of the digital landscape, and our joint projects have consistently yielded outstanding results for the companies we’ve worked with.

His strategic insights, attention to detail, and commitment to delivering impactful campaigns have not only enhanced the success of our collaborative endeavors but have also contributed significantly to the growth and success of our client’s businesses. I wholeheartedly recommend Akhil as a digital marketing partner; his expertise, professionalism, and collaborative spirit make him an invaluable asset in the digital realm

 

Siddiq Rahman

Freelance Digital Marketer, UAE

I am thrilled to provide a glowing testimonial for Mr. Akhil Jose, who has been an invaluable asset to my freelance photography business. Akhil demonstrated exceptional expertise and dedication in managing my social media profiles, and the results have been nothing short of remarkable.

Infraz Hamza

Freelance Photographer,, Manchester

Akhil Jose is amazingly adaptable to any team and a perfectionist. We always appreciate his ability to keep the procrastination away. He is a wonderful team player and leader with no doubts.

Ajesh Thomas

Founder - Rivertree Living Concepts,

Collaborating with Akhil has been an absolute pleasure. As a freelance web developer, I had the opportunity to work closely with him on various projects, and I must say, the experience has been nothing short of exceptional. Akhil is not just a digital marketer; the is a strategic visionary who brings creativity and insights to the table, elevating every project we’ve undertaken together

Arun P K

Freelance WordPress Developer, India

We are thrilled to commend the exceptional work of Akhil  as our dedicated digital marketer. Under his adept guidance, our takeaway in Manchester has not only maintained a stellar reputation across major online platforms like UberEats and Just Eat but has also garnered glowing reviews on Google My Business.

Akhil’s strategic insights, proactive approach, and commitment to our online presence have significantly contributed to our success in the competitive food industry. We highly recommend Akhil for their outstanding digital marketing expertise.”

DHaneesh

Partner - South Indian Kitchen, Manchester

Working with Akhil has been an absolute game-changer for my Instagram presence. I couldn’t be more pleased with the outstanding job he’s done in managing my account and significantly boosting my followers.

 

Akhil Paul

Social Media Influencer, Manchester

I had the pleasure of working with Mr Akhil Jose as our Digital Marketing maestro at Owl Tattoos. Akhil’s strategic prowess and creative vision were instrumental in propelling our studio to new heights. From curating an enchanting online presence to optimizing our local visibility, Akhil seamlessly blended artistry with digital expertise.

The implementation of innovative marketing strategies, including referral programs and special offers, not only fostered a sense of community but significantly expanded our clientele. He played a pivotal role in transforming our studio into a thriving hub for tattoo enthusiasts. Their dedication, ingenuity, and unwavering commitment to our brand’s success were truly commendable. I wholeheartedly recommend Akhil to anyone seeking a digital maestro who understands the unique dynamics of the creative industry.

SAndeep

Founder & Artist - Owl Tattoos, Calicut, India

 

Working with Akhil has been an invaluable asset to our herbal treatment clinic. His expertise as a digital marketer has significantly elevated our online presence, resulting in a substantial increase in customers both online and at our clinic.

Akhil demonstrated an exceptional ability to sell our products effectively through online channels, contributing to the overall success and growth of our business. His strategic approach, dedication, and results-driven mindset make him an indispensable part of our team. We highly recommend him to any business seeking a digital marketer who delivers tangible and impactful results.”

V R BAlan

Director- Centre For Tribal Medicine, Wayand, India

Interest

As an individual with a keen interest in the IT field, relaxation is an essential part of maintaining a healthy work-life balance.

Trading

l

Blogging

Music

Football

Traveling

Photography

Get in touch

Address

M9 7GA, 16 Rushway Avenue Manchester, UK

Mail address

info@akhiljoseputhur.com

Telephone number

+44 7824 075709

I want to share my location to find me easily.

Service Request

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Get in touch

Address

M9 7GA, 16 Rushway Avenue Manchester, UK

Mail address

info@akhiljoseputhur.com

Telephone number

+44 7824 075709

I want to share my location to find me easily.

Service Request

1 + 12 =